Building a 4-stage Online Ambassador Program — Stage 2: Engagement

Before reading this post, be sure to check out Stage 1 in this four-part series on identifying potential ambassadors by clicking here. All caught up? Great! Now let’s talk about engaging and on-boarding your potential … Read more

Building a 4-stage Online Ambassador Program — Stage 1: Identification

A lot has been revealed in recent years about the power of friends asking friends to support their favorite nonprofits online. In higher education in particular, we at ScaleFunder have experienced massive online giving success when … Read more

How to Build a Digital Major Gifts Program

I love it when anecdotes plus statistics lead to predictions, which then become real life case studies and finally evidential proof. In 2012, we first witnessed major donors taking notice of online campaigns when a … Read more

A Tale of Two Giving Tuesdays

Tuesday, December 1st 2015 was a busy day for ScaleFunder partners. In all, 55 partner institutions ran Giving Tuesday related projects or were active during the event. Two clients in particular were especially focused on … Read more

#GivingTuesday Results

ScaleFunder is proud to report that in 24 hours on December 1st, 2015 our partners collectively raised over half a million dollars!  We are so excited for all of the possibilities this opens up for … Read more

Last Minute Tactics for #GivingTuesday

I know, I know …we should have started our #GivingTuesday planning many months ago. And most of you have. But there are still a few last-second items you should consider to give your fundraising on … Read more

Fundraising Voices Podcast – Digital Donor Engagement

In this episode of Ruffalo Noel Levitz‘s Fundraising Voices podcast, Justin Ware & Brian Gawor discuss digital engagement, passive and active giving, online ambassadors, and giving days.  In the podcast, Justin explains his passion for … Read more

New Donor Engagement: Email v. Social Media

Email v. Social Media – which deserves more of your time and resources when trying to grow your donor base? *Quick caveat: I don’t believe in a one versus the other approach as both email … Read more

Creating a Culture of Philanthropy in 3 Easy Steps

Building a culture of philanthropy on campus is imperative to increase young alumni giving & retention, but how can you begin to instill this philosophy on your campus? Educate your students about the effects of … Read more

Passive v. Active Online Giving

From online giving days, to #GivingTuesday, to the launch of a crowdfunding program, a growing number of higher education institutions now have at least one marquee digital event every year. These buzz worthy online events … Read more